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The previous article talked about the rise of TikTok and global popularity. This article sourced from Influencer Marketing Hub presents 10 mind blowing statistics that will show you TikTok is here to stay and is not to be ignored. 1. TikTok Users Spend More than 850 Minutes Per Month on the App According to Statista, […]
Popular Hashtags are not necessarily the best ones to use. Popular ones like #nature (639M posts) rarely engage followers if you are a brand and might not add much meaning. However, you can still use them to join the wider conversation. In this article, we will present 5 ways for you to research and identify […]
Hashtags enable marketers to amplify their brand’s social media reach and engagement. This article introduces the basics of using hashtags effectively and why you should be using them. The Basics of What a Hashtag is A hashtag is a word or phrase preceded by the # symbol. On social media, it serves to relate a [&hellip
The social media landscape is ever evolving and TikTok has risen out of nowhere to challenge giants like Facebook, Instagram and Twitter, gaining popularity especially among young people. If you are not too familiar with TikTok, it is a social media app that allows users to post short videos. Creative user generated content comes in
After reading the previous article on the basics of Google display Networks (GDN), this article talks about essential tips to ensure the target audiences you have on GDN are built properly and to optimse your results. 1. Select the right devices. When setting up a display campaign, it’s important to consider where the target audienc