Insights

If you manage a business and want to start your social media presence, you will realise that it can be a daunting task that can leave you overwhelmed with many questions that can leave you feeling ill equipped and wanting to give up altogether.  It’s an undeniable fact that businesses can have better reach and revenue if it taps social media marketing channels successfully. What is less publicised is that businesses big and small have lost significant amounts of resources inc

For big and small businesses alike, social media is an essential component of your business marketing strategy.  Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than three billion people around the world using social media every month, the users and engagement on major platforms just keep increasing. Number of social network users in Singapore from 2017 to 2020 and a forecast up to 2025 (in