Insights

After reading the previous article on the basics of Google display Networks (GDN ), this article talks about essential tips to ensure the target audiences you have on GDN are built properly and to optimse your results. 1. Select the right devices. When setting up a display campaign, it's important to consider where the target audience will be using the product and how they will be signing up. If the user experience is compromised or not nearly as good on a particular device,

Search Engine Marketing is one method to get your customers to your business website. A lesser known digital marketing method is using Google Display Network or GDN in short that is also found in Google Adwords.  In this article, we will introduce the basic fundamentals of GDN including ad locations and targeting.  Google Display Network (GDN) - What exactly is this? GDN is a system reaching more than 2 million websites and about 90% of internet users around the world. GDN g